The global chocolate is expected to reach a value of $135.7 billion by 2024, according to a report from Grand View Research. This growth is attributed to an increase in demand for premium chocolates, along with an increase in health and wellness-oriented products. Trending flavors and popular products include dark chocolate, sugar-free chocolate, and plant-based chocolates. In terms of geography, Europe and North America are major for chocolate consumption, while Asia Pacific is forecast to experience the highest growth in the industry.
Chocolate packaging in Europe varites greatly depending on the country and brand. Typically, chocolate bars are wrapped in foil and paper or sometimes in plastic or paper. Chocolate boxes usually range from boxes with a single piece of chocolate to large boxes that contain multiple pieces. Manufacturers and retailers often wrap their chocolates in attractive packaging.
Simple shape, avoid excessive packaging, is now the mainstream trend of chocolate packaging design. The quality, price and packaging of chocolate are the three main factors that make a product stand out in the market competition. Chocolate usually has a unique meaning, so the packaging is designed to meet the needs of the market. Today share a few chocolate packaging design matters needing attention, for your reference.
First of all, chocolate packaging must choose harmless, pollution-free, non-irritating materials, so as not to damage the built-in products, to ensure the health and safety of consumers.
Secondly chocolate packaging design must be humanized, easy for people to take and eat. In the process of packaging, the original structure and shape of the product should be kept as far as possible. Sealing strips can be designed to ensure that the product does not deteriorate.
No matter what kind of product packaging, color and illustration are the basic elements, but also the basic style of packaging. Different countries or nationalities have different design systems and religious beliefs, so the choice of colors and patterns should follow local preferences and taboos when doing packaging design.
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Post time: Feb-13-2023
Post time: 2023-04-27 11:26:40
